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Inside The Loyalty Gap: New Research on Consumer Expectations vs. Marketing Reality
Presented by: Braze

Date: Monday, November 2
Time: 2:00pm ET / 11:00am PT

On average, 46% of US consumers ghosted brands on app notifications, emails, and texts in the last year, according to new research from Braze. Join us for a live online discussion on November 2 to see what people actually expect from those channels, and what that means if they’re how you keep customers engaged.

We’ll walk through five trends in modern loyalty from Braze’s research of 5,000 US consumers, from smarter discounts to how much control people want over how brands reach them.

Presenters

Matt Kreisher

Senior Content Marketing Manager, Braze
Moderator

Emily Gallagher

Analyst, EMARKETER
*Speakers subject to change

Register Now

By clicking "Submit," you agree to receive marketing emails from EMARKETER and Braze; and you consent to EMARKETER sharing your registration information with Braze. You also accept EMARKETER's Terms and Privacy Policy. Learn about Braze's privacy practices here.

Register Now

By clicking "Submit," you agree to receive marketing emails from EMARKETER and Braze; and you consent to EMARKETER sharing your registration information with Braze. You also accept EMARKETER's Terms and Privacy Policy. Learn about Braze's privacy practices here.

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